ConTe it becomes an official partner of the Italy National Football TeamThe Italian company - part of the Admiral Group - will by the motorbike and car insurance partner of FIGC
Thursday, October 8, 2020
ConTe.it, a subsidiary of the Admiral Group, joins the family of the Federazione Italiana Guico Calcio as an official partner. For three years, ConTe.it will be at the side of both the men’s and women’s national team, becoming the official bike and car insurance brand of FIGC.
ConTe.it continues its own adventure in football alongside the Azzuri, Azzure and all Italian fans at upcoming international events and competitions that will see them take centre stage during both the men’s and women’s European Championships, up until the next World Cup in 2022
The sponsorship agreement will provide the legal authority to exercise certain promotional advertising rights as well as the use of advertising spaces (along with other exclusive accessory rights). What’s more, the sponsorship agreement will see ConTe.it engaged in a series of activities and promotions designed specifically for fans. To mark the occasion, the ConTe.it TV campaign, which has been broadcasting over the past few weeks, has been tinged with blue with the new slogan “ConTe is with you and with our National football team
With this partnership, the Admiral Group, which specialises in the sale of motorbike and car insurance policies, continues its presence in the world of football, where the brand has been present for a while; Admiral Group was firstly a Title Sponsor of Serie B, before coming to the pitches of Serie A, where it has been ever since, up until joining the national team as an official partner. The sponsorship agreement represents a coveted and prestigious milestone that highlights the evolution of the brand, as well as its ambition and growth of clientele.
“We’re very proud of the partnership with FIGC, which itself embodies the image of international repute of sporting and human rights. The Italy National team has always brought families together through their support of the club and in their shared passion for the blue shirt - a social adhesive has binds North and South and transcends all ages. ConTe.it is a diverse community, whose mission is summed up in its own name; it expresses closeness and unity, and in its slogan the champions of customer service and convenience,” Antonio Baguetta, the newly appointed CEO of ConTe.it stated.
“As part of the commercial development process undertaken by FIGC in recent years, we are happy to walk this new road together with such a dynamic and high-profile brand such as ConTe.it,” said Marco Brunelli, FIGC Secretary General. “The next two years present us with exciting and demanding challenges, which will require the utmost determination; we are ready to face them with team spirit, passion and courage - core elements of our way of interpreting football."
ConTe.it is an Italian subsidiary of the Admiral Group and have been in the country since 2008. In the recent years, the firm has distinguished itself with motorbike and car insurance at competitive prices and outstanding customer service, which listens and responds to clients' wishes in a clear and concrete manner. This strategy has helped ConTe.it to serve over 700,000 customers. In 2020, ConTe.it came fourth place in the Large Companies category of Italy's Great Place to Work® out of all the businesses with over 500 employees. They have been in the top five for five years running now.