adidas and FIGC present the new EQT collection, a capsule collection that reinterprets Nineties aesthetics through a contemporary lens, bringing the unmistakable Azzurri style into the everyday wardrobe.

The collection celebrates the heritage of the Italian National Football Team, bringing back one of the most beloved symbols among fans: the iconic stylised “i” featuring the Italian tricolour, an emblem of the pop-football culture of the era. For the occasion, the archive logo has been reimagined with the addition of the fourth star, an enduring tribute to Italy’s 2006 FIFA World Cup triumph in Germany. The result is a seamless stylistic and conceptual bridge between different eras of Italian football, bringing past and present together through an iconic and instantly recognisable visual language.

 

The pieces play with a bold colour contrast: classic green, navy blue and white are enhanced by red details and tricolour inserts, creating a retro feel while remaining firmly rooted in today’s sportswear aesthetic.

The Italia x adidas EQT collection includes a selection of apparel:

  • Retro-inspired jersey with an oversized fit, available in navy blue and off-white;
  • Tracktop jacket;
  • Trackpants;
  • Crewneck sweatshirt.

Featuring relaxed fits and generous silhouettes, the collection draws directly from adidas’ iconic Nineties aesthetic, bringing together the spirit of the federation’s rich archives with today’s street culture trends.

The collection is available on the adidas website and app, at adidas stores, on the FIGC Store and through selected authorised retailers.